In this session, you'll gain an insider's perspective on what captures media interest and keeps audiences hooked. Dessie Stoyanova will walk you through a practical, step-by-step algorithm for grabbing and holding the media’s attention, drawn from her 25+ years of experience as a journalist and TV presenter. She'll break down six clear and actionable rules that are the backbone of any successful media presence.

You’ll learn what makes a person, topic, or event irresistible to the media, how to position yourself as a go-to expert on the issues you care about, and how to boost your chances of landing interview invitations. Plus, you'll discover what it takes to be a compelling guest that keeps those invitations coming.

This session will also dive deep into the power of storytelling as a tool for persuasion, how to present data in engaging ways, and the impact of strong versus weak language in delivering your message. Packed with real-world examples, this workshop is practical, hands-on, and accessible to everyone—whether you're new to the game or looking to refine your skills.

Get electrified by the inspiring story of Orlin Radev revealing what fate has signaled him to embrace the journey and how his passion, persistence, commitment and genuine curiosity in the matter has enabled him and the business to reach global scale. Get to hear more about the Lessons learned while building AMPECO.

Explore why prioritizing well-being is essential for shaping a strong organizational culture and driving business growth. Ivaylo and Sami will share their journey of integrating well-being into their strategy while offering practical insights on how you can build a scalable SaaS MVP without coding or hiring developers. Discover how well-being and innovation go hand in hand for long-term success.

Have you ever wondered what instruments are available to support a business growth, scale, and potential financially? Join the group discussion and find out what paths you might aspire to take next

In this flagship keynote session, a panel of remarkable entrepreneurs from different industries will share their journeys to success, offering invaluable lessons for the next generation of business leaders. 

Featuring surprise guests, this session will explore the key strategies, challenges, and breakthroughs that defined their paths to greatness. Join us to discover what it takes to turn your entrepreneurial dreams into reality, as we learn from the best to pave the way for the future.

An inspiring talk on what success takes and how to learn from your failures to aim higher and work harder

A spotlight on the IBM Accelerator programme and what exciting technologies are available here for startups to use and test the potential of their ideas and innovative solutions. Hear more from the latest cohort’s success stories and what unique capabilities are utilised for ongoing projects.

Explore the business landscape through the lens of a Boston Consulting Group partner, gaining key insights into innovation, organizational transformation, and scaling from a regional perspective. Discover strategies for driving growth and staying competitive in an evolving market.

The story of lifelong learning and what does Ethermind bring to the table

Christian Kunz, now an entrepreneur at Pomona Apparel and formerly with Plug and Play Tech Ventures, shares his journey and expertise on how the startup ecosystem empowers early-stage ventures.  Get ready to define your purpose, choosing the support system that is right for you and launching successful B2B collaborations. 

This session will focus on three essential areas of the early founder journey. Whether you are still developing a concept, have just launched or are starting to scale, you will find key insights and best practices that will help launch or grow your business.